Back to top

Uptake of tailored text message smoking cessation support in pregnancy when advertised on the internet (MiQuit): Observational study

Citation

Emery JL, Coleman T, Sutton S, Cooper S, Leonardi-Bee J, Jones M, et al. Uptake of tailored text message smoking cessation support in pregnancy when advertised on the internet (MiQuit): Observational study. J Med Internet Res. 2018;20(4)

Abstract

Smoking in pregnancy is a major public health concern. Pregnant smokers are particularly difficult to reach, with low uptake of support options and few effective interventions. Text message–based self-help is a promising, low-cost intervention for this population, but its real-world uptake is largely unknown.

Access publication here