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Raising awareness of Prostate Cancer amongst African and African-Caribbean Men

This toolkit has been developed to assist community champions and organisations help raise awareness of prostate cancer among African and African-Caribbean men. 

Prostate cancer is the most common cancer in men in the UK. Although it affects all men, black men are 2-3 times more likely to develop this cancer than their white counterparts. It’s important to understand the meaning
of prostate cancer and the role of culture in Black (African and African-Caribbean) men’s beliefs about the disease.

The toolkit covers the following sections:

  • Step 1 - Understand the population
  • Step 2 - Identify your team
  • Step 3 - Key campaign messages and resources
  • Step 4 – Talk about it
  • Step 5 – Arrange your event
  • Step 6 – Evaluate the impact
  • Step 7 - Keep talking prostate
  • Leicester Case Study
  • Quotes
  • Your resources